2017 British Book Awards Success
Pan Macmillan - Publisher of the Year. This is the 2nd time the honour has been bestowed on Pan, after the publisher won in 2015. It was awarded the prize, sponsored by Bertram Books, after its TCM sales jumped 30% in 2016.
Head of Zeus took the Independent Publisher of the Year Award for sustaining a "hugely impressive" pace of growth. In 2016 it saw another sharp rise in print, e-book and rights sales and broadened its list with two new imprints.
Marketing Strategy of the Year, sponsored by Nielsen, went to Lean in 15: The Sustain Plan (Bluebird - Pan Macmillan) as "a campaign that got absolutely everywhere" and was "full of great ideas and imaginative use of Joe Wicks' fanbase".
Debut Book of the Year was won by Garth Greenwell's What Belongs To You (Picador), Sales of the book, mostly through Waterstones, Amazon and independent bookshops, showed there is an appetite for gay literature, a genre that has been neglected for a number of years, said the judges.